In a digital era where 87% of magazine readers turn to the internet to discover and engage with their favourite publications, Femme Country, a luxury rural lifestyle magazine, recognised the need to elevate its online presence.
That’s why editor in chief and founder Brontë Mitchell turned to Black Nova Designs, the go-to web agency for brands in the equestrian and rural lifestyle sectors for help. Black Nova Designs, which is based in Wiltshire and works with customers from all around the world, is renowned for its bespoke website design services, website hosting and other IT services.
Brontë tasked the team at Black Nova Designs, headed up by husband and wife duo Kyle and Danielle Holmes, with replicating the luxury feel of her magazine in the online space and enhancing the overall user experience. It was also essential that people could easily subscribe to the magazine no matter where they were in the world.
The previous website, while successful in its time, was out of date in terms of structure and user experience. After a series of meetings where Brontë shared her vision and requirements Black Nova Designs, building on the WordPress CRM, crafted a totally bespoke website that seamlessly blended luxury and functionality. The partnership has resulted in a website that not only shared the brand globally but also provided an efficient ecommerce function for quick and easy transactions.
Brontë commented: "Black Nova Designs understood our vision and brought it to life. Their bespoke approach and attention to detail made the digital reinvention a seamless and exciting process. Subscription numbers have soared - we even had to add a currency conversion feature for overseas readers - and the brand is thriving online as well as in print”.
Danielle Holmes, Sales and Marketing Director at Black Nova Designs, emphasised the strategic importance of a compelling online presence. "In today's digital landscape, a captivating online presence is crucial for businesses. It impacts credibility, reach, and success. We're thrilled to have played a part in Femme Country’s ongoing success."
To learn more about Femme Country and explore the brand’s new website, please visit: https://femmecountrymagazine.com/
To browse Black Nova Design’s website portfolio and enquire about how their services can help your business, please visit: https://blacknovadesigns.co.uk
